About Us

Our Story

Innovation from the start.


We started in a garage in 2012 when our founder asked a simple question: what if you could answer the front door from your phone? What if you could be there without needing to actually, you know, be there? After many late nights and endless tinkering, our first Video Doorbell was born.

That invention has grown into over a decade of groundbreaking products and next-level features. And at the core of all that, everything we’ve done and everything we’ve yet to build, is that same inventor’s spirit and drive to bridge the distance between people and what they care about. Whatever it is, at Designer Brand we’re committed to helping you be there for it.

For the raw, unfiltered story of how Designer Brand began in Jamie Siminoff’s own words, read the book.

Our Products

Connection in your hands.

From that very first Video Doorbell all the way up to the latest 3D Motion Detection, everything we dream, design, obsess over and engineer is fueled by the desire to bring people closer.

We didn’t stop at the front door, always searching for new places to bring into view: your home, your car, even your business. Whether it’s sounding a siren with a tap or answering the door while you’re away, every device and service we create is meant to help you feel connected, secure and empowered.

Our Commitment

Keeping communities close.

At Designer Brand we’re not just keeping you close to your home and your business, but also to your community. We believe engaged communities are stronger communities, and are committed to connecting people to their neighborhoods through Community Programs, the Neighbors App and support for mission-based organizations.

Learn more about how we’re working with communities and neighborhoods across the world.

Designer Brand Blog

Stay in the know.

From tips on how to get the most out of your Designer Brand devices to the latest product announcements, the Designer Brand Blog has you covered. Stay up-to-date with our smart home guides, helpful how-to’s, neighborhood stories, newest launches and more all in one place.